NOTICE: Trachte event update regarding COVID-19

We invite you to attend our FREE self-storage seminars!

When properly developed, a self storage facility is a great investment. But it’s not the same industry that it was 10 years ago. Developing a site today requires the right location, the right management strategy, and the right marketing. Whether you are considering building your first facility, adding on to your existing one, or looking for ideas to maximize revenue from your existing site; Trachte’s FREE self-storage seminar will provide you with insight ideas that you can implement in your project.

More than a discussion about buildings, the seminar draws from experiences, observations and lessons learned from thousands of facilities throughout North America. Our free seminars don’t just introduce you to the self storage industry. They prepare you to become a part of it with practical advice, industry trends, and the most up-to-date information. We’ll also discuss how to compete against larger competitors.

Learn how to determine your market’s potential. Talk about budgets and building materials. Every convenient, info-packed Trachte self-storage seminar is a unique opportunity for you to gain real insights from the people who know self storage best. All without ever hearing a single, solitary sales pitch.

We are new to the self storage investing. It was a well roundedvery insightful presentation. Jamie is very passionate presenter.

Robert Symington, Seattle, WA
October 2018 attendee

Seminar Dates & Times

See upcoming FREE seminars and click to learn more and register!

Sun Prairie, WI

Sep 17, 2020

Trachte Headquarters


Hummelstown, PA

Sep 22, 2020

Hilton Garden Inn Hershey


Nashville, TN

Sep 24, 2020

Hilton Garden Inn Nashville Airport


Omaha, NE

Oct 1, 2020

Holiday Inn Omaha Downtown-Airport


Boise, ID

Oct 13, 2020

Hilton Garden Inn Boise Spectrum


Independence, OH

Oct 15, 2020

Doubletree Cleveland - Independence


Cheektowaga, NY

Oct 20, 2020

Hilton Garden Inn Buffalo Airport


Albany, NY

Oct 22, 2020

Hilton Garden Inn Albany SUNY


What You’ll Learn

Uncover the building blocks of a successful self-storage business.

  • Identify demographics and learn what drives demand
  • Measure your local market and the competition
  • Locate and plot the perfect self-storage site
  • Learn about the building process
  • Find out how to navigate permits and zoning boards
  • Project your profits, costs and long-term cash flow
  • Explore construction options and unit optimization
  • Discuss maintenance, security and staffing needs
  • Discover common pitfalls and learn how to avoid them

Who Should Attend

Entrepreneurs searching for a solid real estate investment
Couples who want to start a business where they can work together
Families seeking a more dynamic retirement plan
Business owners looking to build a reliable second income
Self-storage owners ready to fine-tune their expansion project


9:00 AM
  • Welcome
  • Self-Storage Overview
  • Customer Information
  • Self-Storage Demand
10:30 AM Break
10:45 AM
  • Finding Land
  • Laying Out a Site
  • Detailed Site Profitability Analysis
  • Navigating the Building Permit Process
NOON Complimentary Lunch
1:00 PM
  • Building Your Self-Storage Site
  • Security Systems
  • Conversions
  • Management
3:30 PM Closing

Meet Our Speakers

Jamie Lindau

Jamie Lindau

Sales Manager

Jamie Lindau has spent over 30 years in self-storage. Jamie has crisscrossed the United States and Canada helping people plan, develop, build, and profit from self-storage. Drawing from his own personal experiences in ground up construction, overseeing large and small projects, purchasing existing sites to managing large and small self-storage sites Jamie has led more than 266 interesting, educational Trachte seminars since 1988.

Mike Larson

Mike Larson

Trachte Regional/Assistant Sales Manager

Mike Larson has been with Trachte since 1993 and is Assistant Sales Manager in conjunction with his position as a Regional Manager. Mr. Larson helps entrepreneurs build and run successful self-storage businesses every day throughout the United States, as well as Canada, Mexico, and Costa Rica. An active member of numerous Self-Storage Associations, Mike uses his extensive knowledge and experience provide a unique insight when helping customers in their self-storage endeavors. Mike has conducted over 40 Trachte seminars and also speaks at industry trade shows.